What may seem simple and easy to use to one person isn’t always the case with everyone.

Featuring Andy Vitale from The Pancake Movement
For years, marketers have been in the pursuit of walking in the customer’s shoes. Join us on Wednesday, April 18, when Andy Vitale of The Pancake Movement discusses the pitfalls that occur when not looking through the user’s eyes and how to rebound from those mistakes.
Join us from noon to 1 p.m. on Wednesday, April 18, at The Hotel Roanoke & Conference Center.