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Get Ready for the Migration to Google Analytics 4 on 7/1/23. On July 1, 2023, standard Universal Analytics properties will no longer process data. Instead, Google Analytics 4 (GA4) will be the analytics property offered by Google. Brad Timofeev of LeadPoint Digital will help you understand the differences between Universal Analytics and Google Analytics 4, what you should expect during the migration, and the steps you should take to prepare for the migration to GA4. About Brad Timofeev Co-creator and Managing Partner…