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DTSTART;TZID=America/New_York:20251021T173000
DTEND;TZID=America/New_York:20251021T193000
DTSTAMP:20260408T101847
CREATED:20250929T164644Z
LAST-MODIFIED:20251016T113205Z
UID:2259-1761067800-1761075000@aafroanoke.org
SUMMARY:Advertising Horror Stories
DESCRIPTION:Ever had a project that totally went off the rails? Or an idea that seemed brilliant… until it wasn’t? We’ve all been there. \n\n\n\nOn October 21 at Big Lick Brewing Company\, we’re bringing together a panel of local advertising pros to share their scariest\, funniest\, and most cringe-worthy stories from the industry. From campaigns that flopped to budgets that vanished into thin air\, these are the kinds of tales you’ll never hear in a case study or awards show speech. \n\n\n\nIt’s a night of good beer\, good company\, and some seriously spooky behind-the-scenes confessions just in time for Halloween. \n\n\n\nOur Featured Storytellers\n\n\n\n\nMeredith Carty \n\n\n\nMeredith Carty is the Founder and Principal Designer of Jones Street Creative\, a Roanoke-based “brand repair shop” known for sharp strategy and award-winning logo design. With experience on both the brand and agency sides across industries like healthcare\, education\, and the creative sector\, she brings a unique perspective on how organizations connect with their audiences. Meredith’s work has been featured on Forbes.com\, Dwell.com\, and PBS’s Art21. A mom of two boys\, she’s a master multitasker who knows a thing or two about creative problem-solving\, perfect for a night of stories about when things don’t go according to plan. \n\n\n\n\n\n\n\n\n\nBrian Yohn \n\n\n\nBrian Yohn is a senior graphic designer at Virginia Tech with more than 20 years of experience spanning agency work\, creative leadership at Virginia Tech\, and a two-year remote stint with Embry-Riddle Aeronautical University. A designer\, educator\, and tinkerer at heart\, Brian balances big ideas with hands-on problem-solving. Outside of work\, he wrangles two teenagers\, a flock of chickens\, and too many cats\, a daily masterclass in patience and adaptability that makes him well-equipped to share a few design horror stories of his own. \n\n\n\n\n\n\n\n\n\nJustin Combs \n\n\n\nJustin Combs is currently an advertising professor of practice in the School of Communication at Virginia Tech. He has planned and executed multi-million-dollar media campaigns for hundreds of Arby’s restaurants across the country\, led Bardstown Bourbon Company’s first national campaign\, and contributed quiz content for two Chipotle IQ digital trivia games (both went viral). He’s weathered his fair share of advertising mishaps and dealt with more than a few monster clients along the way. \n\n\n\n\n\n\n\n\nTickets\n\n\n\n🎟️ $20 per personYour ticket includes: \n\n\n\n\nOne drink to sip while you listen\n\n\n\nA Halloween goodie bag to take home\n\n\n\n\nMembers\, non-members\, friends—all are welcome. \n\n\n\nRegistration\n\n\n\nSpace is limited\, so please register to save your spot! \n\n\n\n\n                \n                        \n                            Advertising Horror Stories\n                             \n							"*" indicates required fields \n                        \n                        URLThis field is for validation purposes and should be left unchanged.Name*\n                            \n                            \n                                                    \n                                                    First\n                                                \n                            \n                            \n                                                    \n                                                    Last\n                                                \n                            \n                        Email*\n                            \n                        CompanyEvent Ticket Quantity*Each ticket is $20 and includes a drink ticket and Halloween goodie bag. Select the quantity you’d like\, and you’ll be redirected to PayPal to complete your purchase.\n					\n					\n						Price:\n						$20.00\n					\n					\n					 Quantity \n				Promo Code Total\n							\n						Payment Method*PayPal CheckoutCredit Card\n                                    MasterCardVisaSupported Credit Cards: MasterCard\, Visa\n                                    \n                                    Card Number\n                                 \n                                            \n                                                \n                                                Expiration Date\n                                            \n                                                \n                                                 \n                                                Security Code\n                                             \n                                        \n                                            \n                                            Cardholder Name
URL:https://aafroanoke.org/event/ad-horror-stories/
LOCATION:Big Lick Brewing Company\, 409 Salem Ave SW\,\, Roanoke\, Virginia\, 24016
CATEGORIES:AAF,Ad2
ATTACH;FMTTYPE=image/jpeg:https://aafroanoke.org/wp-content/uploads/2025/09/Advertising-Horror-Stories-NoBody-1920x1005-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250930T120000
DTEND;TZID=America/New_York:20250930T130000
DTSTAMP:20260408T101847
CREATED:20250829T011552Z
LAST-MODIFIED:20250923T020905Z
UID:2143-1759233600-1759237200@aafroanoke.org
SUMMARY:Authenticity in Action: Latino Voices in Media & Marketing
DESCRIPTION:Join us Tuesday\, September 30\, at noon\, for a meaningful discussion about the role the Latino community plays in the advertising and media. Our panelists will share their backgrounds\, showcase examples of inclusive campaigns\, and examine how local agencies can better serve the growing Hispanic community in Roanoke. Whether you’re in marketing\, media\, or simply appreciate authentic storytelling\, this event will offer fresh perspectives and practical ideas. \n\n\n\nEvent Details\n\n\n\n\nDate: Tuesday\, September 30\, 2025\n\n\n\nWhen: 12:00 PM – 1:00 PM\n\n\n\nWhere: Online via Zoom\n\n\n\n\nMeet Our Panelists\n\n\n\n\n \n\n\n\nMercedes Barba \n\n\n\nMercedes is the founder of Mercedes Barba & Media LLC. A Latina entrepreneur\, PR expert\, and mom\, Mercedes helps founders\, creators\, and financial leaders land features in outlets like Forbes\, Business Insider\, and Fast Company. She blends storytelling and strategy to amplify voices\, grow businesses\, and champion representation in media. \n\n\n\n\n\n\n\n\n\n \n\n\n\nAna Morales \n\n\n\nAna serves as the Art Director for Roanoke Magazine\, earned an MFA degree from the School of the Art Institute of Chicago and a BFA from James Madison University\, where she studied studio art and art education. Morales has exhibited her art locally and nationally for the past two decades. Ana currently lives in Roanoke with her husband and stepson and has a baby boy on the way! \n\n\n\n\n\n\n\n\n\n \n\n\n\nBrenda Prieto \n\n\n\nOriginally from Mexico City\, Brenda came to Roanoke as an international student and has since built a dynamic career in marketing and communications. She now serves as PR\, Marketing & Social Media Manager at the City of Roanoke Redevelopment and Housing Authority and leads Ad 2 Roanoke as president. \n\n\n\nBrenda’s passion for storytelling\, community\, and uplifting diverse voices makes her an inspiring part of our conversation on authenticity in advertising. \n\n\n\n\n\n\n\n\nWhat You’ll Experience\n\n\n\nThis isn’t just another lunch break\, it’s your chance to: \n\n\n\n\nHear powerful stories from local Latinos and Latinas shaping advertising and media.\n\n\n\nSee campaigns in action that prove inclusive work makes a difference\n\n\n\nDiscover fresh perspectives on connecting with Roanoke’s growing Hispanic community\n\n\n\nWalk away inspired with practical ideas you can put to use right away\n\n\n\n\nCome hungry for lunch\, and leave hungry to create change. \n\n\n\nCost of Tickets \n\n\n\n\nFree for Ad 2 and AAF Roanoke members\n\n\n\n$10 for non-members
URL:https://aafroanoke.org/event/authenticity-in-action/
LOCATION:Virginia
CATEGORIES:AAF,Ad2
ATTACH;FMTTYPE=image/jpeg:https://aafroanoke.org/wp-content/uploads/2025/08/Authenticity-in-Action-1920x1005-2.jpg
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250819T180000
DTEND;TZID=America/New_York:20250819T203000
DTSTAMP:20260408T101847
CREATED:20250729T171355Z
LAST-MODIFIED:20250729T175428Z
UID:2088-1755626400-1755635400@aafroanoke.org
SUMMARY:Bingo on Tap
DESCRIPTION:Bingo on Tap\n\n\n\nKick off the new AAF Roanoke year with us at Big Lick Brewing! Enjoy a night of networking\, music\, and fun as we bring you Music Bingo with plenty of prizes up for grabs. Test your music knowledge\, sip on a cold drink\, and connect with fellow advertising and marketing professionals in the area. \n\n\n\nYou’ll also get the chance to meet the AAF Roanoke Board\, learn more about what’s coming this year\, and grow your network in a laid-back\, fun setting. \n\n\n\nMusic Bingo\, networking\, and craft brews… what more could you want? \n\n\n\nEvent Details\n\n\n\n\nDate: Tuesday\, August 19\, 2025\n\n\n\nTime: 6:00 PM – 8:30 PM (Music Bingo starts at 6:30 PM)\n\n\n\nLocation: Big Lick Brewing\, 409 Salem Ave SW\, Roanoke\, VA 24016\n\n\n\n\nEveryone is WELCOMED! Let us know you’re coming. Register below! \n\n\n\n                \n                        Name(Required)\n                            \n                            \n                                                    \n                                                    First\n                                                \n                            \n                            \n                                                    \n                                                    Last\n                                                \n                            \n                        Email(Required)\n                            \n                        CompanyTicket/RSVP(Required)Ad 2 Member – FREEAAF Member – FREEStudent – FREENon-Member – FREETotal
URL:https://aafroanoke.org/event/bingo-on-tap/
LOCATION:Big Lick Brewing Company\, 409 Salem Ave SW\,\, Roanoke\, Virginia\, 24016
CATEGORIES:AAF
ATTACH;FMTTYPE=image/jpeg:https://aafroanoke.org/wp-content/uploads/2025/07/BingoOnTap_1920x1005.jpg
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250723T120000
DTEND;TZID=America/New_York:20250723T130000
DTSTAMP:20260408T101847
CREATED:20250618T160546Z
LAST-MODIFIED:20250710T154632Z
UID:2048-1753272000-1753275600@aafroanoke.org
SUMMARY:Real-World AI: How Marketing Agencies and Teams Are Putting It to Work
DESCRIPTION:AI is no longer a buzzword—it’s a business tool that’s rapidly reshaping how marketing agencies and teams operate\, collaborate\, and create. \n\n\n\nJoin us Wednesday\, July 23\, at 12 PM for a free Lunch & Learn webinar and get an inside look at how two agency leaders are taking artificial intelligence from theory to practice: \n\n\n\n Raki Wright Clements\, Owner & Digital Strategy at The O’Connor Group Ryan McBurney\, Managing Partner and VP of Marketing and Fundraising at Interactive Strategies \n\n\n\nIn this engaging session\, Raki and Ryan will share how their teams are actively operationalizing AI across departments—from creative and strategy to project management and client service. They’ll share the tools they’re using\, the processes they’ve built\, and the lessons learned along the way. Whether you’re just getting started or looking to deepen your agency’s approach to AI\, you’ll walk away with real-world insights and practical ideas to bring back to your team. \n\n\n\nEvent Details\n\n\n\n\nDate: Wednesday\, July 23\, 2025\n\n\n\nWhen: 12:00 PM – 1:00 PM\n\n\n\nWhere: Online via Zoom\n\n\n\n\nWhat You’ll Learn:\n\n\n\n\nHow real agencies are using AI right now\n\n\n\nSpecific tools and platforms they rely on\n\n\n\nThe processes they’ve built to streamline work\n\n\n\nCommon challenges (and how to overcome them)\n\n\n\nTips to start or evolve your own team’s AI integration\n\n\n\n\nCost of Tickets \n\n\n\n\nFree for Ad 2 and AAF Roanoke members\n\n\n\n$10 for non-members
URL:https://aafroanoke.org/event/real-world-ai-marketing-webinar/
LOCATION:Virginia
CATEGORIES:AAF,Ad2
ATTACH;FMTTYPE=image/jpeg:https://aafroanoke.org/wp-content/uploads/2025/06/AI-Webinar_2025.jpg
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250717T120000
DTEND;TZID=America/New_York:20250717T130000
DTSTAMP:20260408T101847
CREATED:20250617T183558Z
LAST-MODIFIED:20250617T183600Z
UID:2044-1752753600-1752757200@aafroanoke.org
SUMMARY:Gen Z to CMO: Real Talk from Marketing Pros
DESCRIPTION:Fresh out of college and wondering what’s next? Ready to level up your career right here in the Roanoke Valley? Don’t miss your chance to connect with some of Roanoke’s top marketing minds in a LIVE webinar built just for rising professionals like you! Whether you’re unsure where to begin or ready to make bold moves\, our expert panel of seasoned marketers is here to guide you\, inspire you\, and answer your biggest career questions — no fluff\, just real advice. \n\n\n\n🎯 This is your moment. 📍 This is your city. 🔥 This is your future. \n\n\n\n👉 Register now and step confidently into the next chapter of your marketing journey. \n\n\n\nEvent Details\n\n\n\n\nDate: Thursday\, July 17\, 2025\n\n\n\nWhen: 12:00 PM – 1:00 PM\n\n\n\nWhere: Online via Zoom\n\n\n\n\nWhat to Expect:\n\n\n\n\nReal talk from Roanoke’s top marketing pros\n\n\n\nA candid conversation about navigating your early career\n\n\n\nTips on standing out in today’s competitive job market\n\n\n\nHonest takes on hot topics like AI\, resumes\, and real-world skills\n\n\n\nLive Q&A with the panel\, ask anything\, get real answers\n\n\n\nEncouragement to launch (and grow!) your career right here in the Roanoke Valley\n\n\n\nPlus\, a recording will be available after the event\n\n\n\n\nCost of Tickets \n\n\n\n\nFree for Ad2 and AAF Roanoke members\n\n\n\n$10 for non-members
URL:https://aafroanoke.org/event/gen-z-to-cmo-real-talk-from-marketing-pros/
LOCATION:Virginia
CATEGORIES:Ad2
ATTACH;FMTTYPE=image/png:https://aafroanoke.org/wp-content/uploads/2025/06/ad2roa-genz-to-cmo-scaled.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250605T183000
DTEND;TZID=America/New_York:20250605T210000
DTSTAMP:20260408T101847
CREATED:20250514T185654Z
LAST-MODIFIED:20250514T185656Z
UID:2037-1749148200-1749157200@aafroanoke.org
SUMMARY:Ballpark Bash
DESCRIPTION:Ballpark Bash\n\n\n\nJoin us for a summer evening of baseball\, brews\, and great company at Ballpark Bash\, our group outing to see the Salem Red Sox! \n\n\n\nWe’ve secured spots in the Drink Rails section and a special discounted ticket rate just for our crew. That means awesome views\, plenty of space to mingle\, and easy access to your favorite ballpark bites and beverages. It’s the perfect way to connect with familiar and new faces\, unwind after work\, and root for the home team. \n\n\n\n \n\n\n\nWhat to Expect\n\n\n\n\nReserved seating in the Drink Rails area\n\n\n\nNetworking and fun with the AAF Roanoke crew\n\n\n\nClassic ballpark food + drinks available for purchase\n\n\n\nA relaxed and welcoming atmosphere for all\n\n\n\n\nWhen: Thursday\, June 5\, starting at 6:35 PM \n\n\n\nWhere: Carilion Clinic Field at Salem Memorial Ballpark (1008 Texas St\, Salem\, VA 24153) \n\n\n\nCost: $10.91/ticket \n\n\n\n⚾ Don’t miss this chance to mix business with a little ballgame fun. Whether you’re a die-hard fan or just in it for the snacks and socializing\, we’d love to see you there! \n\n\n\n\nReserve Your Seat Now\n\n\n\nTickets are limited\, so grab yours at our special group rate and join us at the ballpark:👉 Get Your Ticket Here
URL:https://aafroanoke.org/event/baseball-bash/
LOCATION:Carilion Clinic Field at Salem Memorial Ballpark\, 1008 Texas St\, Salem\, VA 24153\, Salem\, Virginia\, 24153\, United States
CATEGORIES:AAF
ATTACH;FMTTYPE=image/jpeg:https://aafroanoke.org/wp-content/uploads/2025/05/White-Red-Modern-Baseball-Match-Instagram-Post-Presentation.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250509T133000
DTEND;TZID=America/New_York:20250509T170000
DTSTAMP:20260408T101847
CREATED:20250415T164622Z
LAST-MODIFIED:20250418T155955Z
UID:2013-1746797400-1746810000@aafroanoke.org
SUMMARY:Kickball Tournament
DESCRIPTION:We’re (finally!) bringing the heat! Ad 2 & AAF Roanoke’s rescheduled Annual Kickball Tournament is on! \n\n\n\nOriginally postponed in the fall due to weather\, this highly anticipated showdown is back and better than ever. Join us Friday\, May 9 at River’s Edge Park for an afternoon of kickball\, lawn games\, cold drinks\, and fun competition. \n\n\n\n👇 Check out all the details below—and don’t wait to sign up! Questions? Reach out to in**@********ke.org. \n\n\n\nEvent Details\n\n\n\n\nFriday\, May 9 at River’s Edge Park\n\n\n\nSingle elimination format\n\n\n\n2 games going on at once (lawn games and other activities will be available for teams not playing)\n\n\n\nGuaranteed to play 2 games minimum\n\n\n\nEach game will last 30 minutes\n\n\n\nThe winning team will receive a medal for each participant & 1 championship trophy.\n\n\n\n\nEvent Schedule\n\n\n\n\nKickball Tournament: 1:45 – 4:30 p.m. at River’s Edge Park\n\n\n\nAwards Ceremony @ Starr Hill Pilot Brewery & Side Stage: 4:30 – 5 p.m.\n\n\n\nAfter-Party Event @ Starr Hill: 5 p.m.\n\n\n\n\nCost of Tickets \n\n\n\n\nFree Agent tickets are $25 each\n\n\n\nTeam Slots are $150 each (10-15 players) until 4/30\, then the price increases to $200\n\n\n\n\nEach participant in the event will receive: \n\n\n\n\n1 drink ticket for a beverage at Starr Hill Brewery\n\n\n\nSnacks and refreshments during the tournament\n\n\n\n1 raffle ticket for a chance to win a basket of goodies\n\n\n\nEach team’s MVP (chosen by the teams themselves) will receive 1 specially branded Ad 2 Roanoke kickball\n\n\n\nA year’s worth of bragging rights & cool trophies for the Ad 2 & AAF Roanoke Kickball champions!\n\n\n\nThe winning team will also receive one FREE entry to the Western Virginia Advertising Awards! \n\n\n\n\nFree Agent or Full Team Option: There will be up to 2 free agent teams\, and 6 full team slots available. Each team must have a minimum of 10 players and a maximum of 15 players. If there are not enough free agents to make 2 teams\, then those free agents will be combined into 1 team and another full team slot will open up. FAMILY MEMBERS AND FRIENDS ARE ENCOURAGED TO PLAY ON YOUR TEAMS! \n\n\n\nThis event is first come\, first serve. A waiver will be sent to each participant/team captain and must be filled out by each participant before the beginning of the tournament.
URL:https://aafroanoke.org/event/kickball-tournament/
LOCATION:Virginia
ATTACH;FMTTYPE=image/jpeg:https://aafroanoke.org/wp-content/uploads/2025/04/Kickball_1920x1005.jpg
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