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DTSTART;TZID=America/New_York:20260423T090000
DTEND;TZID=America/New_York:20260423T170000
DTSTAMP:20260408T115645
CREATED:20260316T172556Z
LAST-MODIFIED:20260407T132602Z
UID:2618-1776934800-1776963600@aafroanoke.org
SUMMARY:Amplify Your Impact
DESCRIPTION:Join us on Thursday\, April 23 from 9 AM–5 PM at Melrose Plaza for Amplify Your Impact\, a nonprofit marketing workshop designed to help organizations create buzz around their missions. Throughout the day\, you’ll hear from local marketing and creative professionals on topics like social media strategy\, AI tools\, media relations\, digital marketing\, and more. You’ll walk away with practical ideas to amplify your message\, strengthen fundraising efforts\, and engage your community. Light breakfast and lunch will be provided. \n\n\n\nWhat You’ll Learn\n\n\n\nSessions will focus on practical strategies nonprofits can immediately apply\, including: \n\n\n\n\nSocial media strategy for nonprofits\n\n\n\nUsing AI tools to save time and improve marketing\n\n\n\nMedia relations and storytelling\n\n\n\nDigital marketing strategies\n\n\n\nBuilding awareness for your mission\n\n\n\n\nSessions & Schedule\n\n\n\n8:30 am: Doors open. Find a seat\, get to know your fellow nonprofit leaders\, and network! \n\n\n\n9:00 am: Michael Hemphill\, Creator & Host of Buzz4good8 No-Budget Nonprofit Marketing Tips + DIY Video ProductionBUZZ4good creator Michael Hemphill shares some easy and no-cost marketing tricks to incorporate into your nonprofit\, plus show you how to create a quick promotional video with just your iPhone! \n\n\n\n10:00 am: Julianne Jacob\, Art Director & Innovation Coordinator\, and Kristen Chapin\, Account Manager at Anstey HodgeBetter Design\, Smarter Marketing  Learn the essentials of graphic design and marketing that can help your nonprofit produce clearer\, more effective materials and strengthen your brand recognition and outreach.  \n\n\n\n11:00 am: Carrie Cousins\, Vice President at Leadpoint DigitalNow is the Time to Add AEO to Your Marketing Strategy It’s more than just acronyms — SEO\, AEO\, GEO\, LLM — that are important when planning your marketing calendar in 2026\, you need to understand how AEO and SEO work together for comprehensive search across the web. Carrie Cousins of LeadPoint Digital will walk you through the acronyms and help you create an action plan so that your brand gets found in search and AI engines.  \n\n\n\nNoon: Lunch \n\n\n\n1:00 pm: Bruce C. Bryan\, Creative Founder & President at 5Points CreativeInvisible No More. Getting Your Nonprofit Seen in the Newsrooms5Points Creative Founder and President Bruce C. Bryan helps nonprofits meet the media where they are with some insights and ideas to help you cut through the understaffed and hectic newsrooms. \n\n\n\n2:00 pm: Ryan McBurney\, Interactive Strategies\, Vice President of Marketing and FundraisingDigital Trends Reshaping Nonprofit Marketing and FundraisingThe digital landscape is changing quickly\, and nonprofits are being challenged to adapt. From shifting audience behavior to new tools and growing competition for attention\, today’s environment is reshaping how organizations connect with supporters and drive results. This session will explore key trends affecting nonprofit marketing and fundraising and share practical ideas for how small teams can respond. \n\n\n\n3:00 pm: Jennifer Hayward\, Social Media & Content Manager at Visit Virginia’s Blue Ridge\, Allan Mower\, Sales Manager at WSLS\, Raki Wright Clements\, Owner & Digital Strategy Director at The O’Connor GroupSeen & Heard: Insider Strategies from Media and Marketing ExpertsOne session. Three expert perspectives. At Amplify Your Impact\, our guest panel brings together leaders in tourism\, media\, and digital strategy to answer the question every nonprofit is asking: How do we get seen and heard right now? \n\n\n\n4:00 pm: Closing Remarks \n\n\n\n5:00 pm: Optional: Social at Twisted Track Brewpub \n\n\n\nSpeakers\n\n\n\n\n\n\n\n\n\nMichael HemphillBuzz4Good \n\n\n\n\n\n\n\n\n\nJulianne JacobAnstey Hodge \n\n\n\n\n\n\n\n\n\nKristen ChapinAnstey Hodge \n\n\n\n\n\n\n\n\n\n\n\nCarrie CousinsLeadPoint Digital \n\n\n\n\n\n\n\n\n\nBruce C. Bryan5Points Creative \n\n\n\n\n\n\n\n\n\nRyan McBurneyInteractive Strategies \n\n\n\n\n\n\n\n\n\n\n\nJennifer HaywardVisit Virginia’s Blue Ridge \n\n\n\n\n\n\n\n\n\nAllan MowerWSLS 10 \n\n\n\n\n\n\n\n\n\nRaki Wright ClementsThe O’Connor Group \n\n\n\n\n\nWho Should Attend\n\n\n\nThis workshop is designed for: \n\n\n\n\nNonprofit marketing professionals\n\n\n\nExecutive directors and leadership teams\n\n\n\nDevelopment and fundraising staff\n\n\n\nCommunications and social media managers\n\n\n\nAnyone responsible for promoting a nonprofit mission\n\n\n\n\nRegistration\n\n\n\nRegistration includes access to all workshop sessions\, a marketing panel discussion\, networking opportunities\, and light breakfast and lunch. \n\n\n\n\n$25 per person\n\n\n\n\nReserve your spot today.  \n\n\n\nSpots are limited! Register today to join nonprofit leaders and marketing professionals for a day of learning\, collaboration\, and fresh ideas. \n\n\n\n\n                \n                        \n                            Amplify Your Impact\n                             \n                        \n                        Name(Required)\n                            \n                            \n                                                    \n                                                    First\n                                                \n                            \n                            \n                                                    \n                                                    Last\n                                                \n                            \n                        Nonprofit organization(Required)Position/title at nonprofitEmail(Required)\n                            \n                        Dietary RestrictionsAmplify Your Impact Workshop — $25 per person Quantity(Required)\n					\n					\n						Price:\n						$25.00\n					\n					\n					 Quantity \n				Your registration includes access to all workshop sessions\, lunch\, and the marketing panel discussion.Total\n							\n						Payment MethodPayPal CheckoutCredit Card\n                                    MasterCardVisaSupported Credit Cards: MasterCard\, Visa\n                                    \n                                    Card Number\n                                 \n                                            \n                                                \n                                                Expiration Date\n                                            \n                                                \n                                                 \n                                                Security Code\n                                             \n                                        \n                                            \n                                            Cardholder Name
URL:https://aafroanoke.org/event/amplify-your-impact/
LOCATION:Melrose Plaza\, 2502 Melrose Ave NW\, Roanoke\, Virginia\, 24017\, United States
CATEGORIES:AAF,Ad2
ATTACH;FMTTYPE=image/jpeg:https://aafroanoke.org/wp-content/uploads/2026/03/Amplify-Impact_1920x1005.jpg
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DTSTART;TZID=America/New_York:20260507T183000
DTEND;TZID=America/New_York:20260507T210000
DTSTAMP:20260408T115645
CREATED:20260407T133656Z
LAST-MODIFIED:20260407T141311Z
UID:2663-1778178600-1778187600@aafroanoke.org
SUMMARY:Ballpark Bash 2026
DESCRIPTION:Ballpark Bash\n\n\n\nJoin us for a summer evening of baseball\, brews\, and great company at Ballpark Bash\, our group outing in partnership with PRSA Blue Ridge to see the Salem RidgeYaks! \n\n\n\nWe’ve secured spots in the Sections 214 & 216 and a special discounted ticket rate just for our crew. That means awesome views\, plenty of space to mingle\, and easy access to your favorite ballpark bites and beverages. It’s the perfect way to connect with familiar and new faces\, unwind after work\, and root for the home team. Friends and families are welcome! \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nWhat to Expect\n\n\n\n\nReserved seating in Sections 214 & 216\n\n\n\nNetworking and fun with AAF Roanoke + PRSA Blue Ridge\n\n\n\nClassic ballpark food + drinks available for purchase\n\n\n\nA relaxed and welcoming atmosphere for all\n\n\n\n\nWhen: Thursday\, May 7\, starting at 6:35 PM \n\n\n\nWhere: Carilion Clinic Field at Salem Memorial Ballpark (1008 Texas St\, Salem\, VA 24153) \n\n\n\nCost: $10.91/ticket \n\n\n\n⚾ Don’t miss this chance to mix business with a little ballgame fun. Whether you’re a die-hard fan or just in it for the snacks and socializing\, we’d love to see you there! \n\n\n\n\nReserve Your Seat Now\n\n\n\nTickets are limited\, so grab yours at our special group rate and join us at the ballpark:👉 Get Your Ticket Here
URL:https://aafroanoke.org/event/salem-ridgeyaks-game-2026/
LOCATION:Carilion Clinic Field at Salem Memorial Ballpark\, 1008 Texas St\, Salem\, VA 24153\, Salem\, Virginia\, 24153\, United States
CATEGORIES:AAF,Ad2
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